Are stablecoins stable? How are traditional banks embracing crypto? Should my company be accepting crypto payments? We will be getting answers to all these questions in the upcoming Consumer Electronics Show (CES) event in Las Vegas.
The blockchain industry (along with its two favorite sidekicks, the metaverse and non-fungible token (NFT) ), is set to make its presence felt at the Consumer Electronics Show (CES) event in Las Vegas that will run between January 5 and January 7.
The Consumer Electronics Show is an annual event that features exhibitions of the latest tech advancements around the world. It will also host keynote speeches from tech giants such as LG, Samsung, Amazon, Nvidia, and Sony.
This year the event will be hosting more than 2200 exhibitors. This year’s event has a new attraction since it is going to highlight crypto and NFTs companies for the first time. These companies will accompany as a notable addition to the perennial gadget makers and TV manufacturers.
For instance, a few days ago, Samsung made headlines with its recent collaboration with Metaverse technology about TVs and smartphones.
Metaverse making its way among the Tech giants at Consumer Electronics Show
In the upcoming CES event, among various hosted categories, the cryptocurrency sector includes the derivatives and NFT exchange FTX, NFT platform Blockparty and NFT Software and hardware developers Atomic Form.
Many popular personalities from the crypto world will be attending the event as keynote speakers. Filecoin founding director Clara Tsao, Celsius Network chief growth and product officer Tushar Nadkami, Coinbase chief policy officer Faryar Shirzad and Art Blocks Inc founder and CEO Erick Calderon to name a few. The lineup also includes Transform Ventures CEO Michael Terpin and Blockchain Association executive director Kristin Smith.
According to the event organizers, several top brands will try to emulate the path of Samsung as they will use their spots at the event to explore and promote developments in Metaverse tech such as “hardware, software, and the blockchain and crypto.
Addressing Samsung’s upcoming plans, The CTA senior manager of industry intelligence Brian Comiskey stated:
“We’ll really be looking at Samsung. Their smartphone advancements at the show will be an interesting area to watch from the hardware Metaverse side. Their televisions are even going to be showcasing what they can do for the Metaverse.”
According to Comiskey, NFTs and cryptocurrency represent an opportunity for blockchain to become more popular with consumers.
Further, Maribel Lopez, the principal analyst at tech research analysis firm Lopez Research considers NFTs and the Metaverse as ‘still new’ to many top tech firms, highlighting the bleeding edge of the blockchain sector in 2022. But that is the vision behind the annual CES events.