Mocaverse by Animoca Brands is set to hit new heights after the web3 firm partnered with Ubisoft’s Strategic Innovation Lab. The company made the disclosure today via an official blog post. According to the blog post, the collaboration is aimed at onboarding more users into web3 through Mocaverse.
Furthermore, as part of the collaboration, Mocaverse will integrate Champions Tactics™ Grimoria Chronicles into its Web3 Frequent Player Program. Consequently, the game will emerge as one of the anchor activations for Mocaverse. Also, the Web3 Frequent Player Program will provide holders of Moca ID the opportunity to earn Realm Points.
Meanwhile, in the announcement, Animoca Brands indicated that users can earn the realm points through active participation. Accordingly, players can redeem the points for exclusive access to both digital and real-life benefits. The latest development as revealed will further support the pursuit of Mocaverse to build an interoperable meta experience layer across Animoca Brands’ network.
Also, Yat Siu, co-founder and executive chairman of Animoca Brands provided more insights into the partnership. The co-founder highlighted how Animoca Brands is dedicated to onboarding users to web3 through gaming, culture, and entertainment. Additionally, Yat Sui stated that the partnership will “drive awareness and facilitate user onboarding by tapping into the Mocaverse program and incentives.”
Similarly, Nicolas Pouard, VP, Strategic Innovation Lab of Ubisoft reacted to the development as well. The executive recalled how the company has been monitoring the web3 company for a while. Nicolas Pouard revealed that Strategic Innovation Lab is proud to take part in the Mocaverse program from the first season.
How Animoca Brands is Driving the Adoption of Web3
Animoca Brands has emerged as one of the top web3 companies of late. More so, in recent times, the firm has introduced various innovations that have onboarded a host of users to the web3 landscape. The web3 firm has focused heavily on driving the growth of decentralized web in Saudi Arabia.
Recently, Animoca Brands partnered with NEOM to onboard more users from Saudi Arabia to web3. As part of the partnership, Animoca Brands established a web3 hub in the country to encourage the adoption of the decentralized web. Binbits reported that NEOM invested $50 million in the web3 firm to provide it with enough financial capacity.
It is worth mentioning that in May 2023, Binbits also reported that Animoca Brands signed a Memorandum Of Understanding (MOU) with STC Play, another company based in Saudi Arabia. Then, the two firms formed a synergy to design web3 games. The focus of the collaboration according to Binbits is targeted at driving the adoption of web3 in the Middle East.