Popular walk-to-earn platform StepN has collaborated with the Argentina Football Association (AFA). According to a post on its official X page, the web3 lifestyle app revealed that the partnership will run for two years.
The firm disclosed that as part of the collaboration, it will launch new collections. The collection will include a co-branded limited edition of Genesis Sneaker with inspirational designs featuring the Argentine national colors, famous players, and some iconic moments. These designs according to StepN are aimed at celebrating the different eras of the Argentine national team’s history.
Meanwhile, StepN disclosed that its users can win some of these items through raffles to celebrate the symbolic collaboration. Also, other collectibles like signed jerseys and match tickets are all for grabs.
Describing its new partner, StepN portrayed the AFA as home to a national team that is popular for its footballing success and long-term legacy. The web3 firm said the football association has continued to inspire millions across the globe with its discipline, flair, and championship spirit.
More so, the company said the latest developments will build a strong synergy between the two leaders, enhancing the user experience of its more than 5.7 million registered users globally. StepN revealed that the partnership will help bring an “elite-level energy” and inspire movers worldwide.
Recall that StepN in 2022 partnered with Argentina football legend Javier Mascherano to launch a special NFTs collection. According to Binbits, the former Boca Juniors, Liverpool and Barcelona legend featured in the collection underlining how StepN has a long association with Argentina.
Side Note on StepN
Meanwhile, the partnership with the AFA emerged after FSL, the Web3 development studio behind StepN, launched GMT pay. According to the firm, the payment solution is aimed at empowering StepN users to convert their winnings on the app to physical collectibles.
The firm said the solution will help address the gap between virtual assets and day-to-day spending, encouraging more individuals to join the web3 space. Integral to the system is the GMT Pay Gift Card, a digital Mastercard that is available in denominations like $50, $100, $200, and $300.
It is worth mentioning that the latest partnership with the AFA coincides with the good price performance, GMT, the native token of StepN in recent times. As per CoinmarketCap, the cryptocurrency in the last 30 days has rallied by 21.44%, making it one of the top-performing digital assets in recent times.
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